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Tuesday, August 7 • 1:30pm - 3:30pm
Workshop C: A Step-by-Step Process for Implementing New Employee Experience Processes For Improved Employee Engagement & New Employee Behavior That Supports Your Organization’s Goals - led by Inward Strategic Consulting

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Attend this hands-on workshop to learn how your organization can take advantage of new ideas in your employee experience planning that yield stronger employee engagement and commitment that will ultimately save you time, money and improve effectiveness.

The approaches discussed in this session will provide you with more enthusiastic employees, a greater understanding of the organization's vision, improved commitment and new employee behavior that supports the organization's goals, in addition to:

  • A step-by-step framework for effective internal branding (theory, messaging, tactical planning, program management & measurement processes to track results and impact)
  • The process of creating a message architecture — process of building a comprehensive internal message that is clear and understood, relevant and personal and suggests the right behavior one should adopt
  • Making employee experience meaningful to your audience in a meaningful way by understanding the importance of tactical resonance and message relevance
  • Creating a message matrix–understanding the value of communicating the right message, to the right audience, at the right time
  • Methods for tactical planning and group brainstorming that yield greater employee participation and internal buy-in that are fun and engaging
  • Criteria and methods for measuring results
  • What gamification is and how to include it in the tactical mix

Allan Steinmetz, CEO & Cofounder
Inward Strategic Consulting

avatar for Allan Steinmetz

Allan Steinmetz

CEO & Cofounder, Inward Strategic Consulting
Allan Steinmetz founded Inward Strategic Consulting 19-years ago as a internal/external branding and communications, employee engagement, change management and cultural transformation consulting firm. We have a full-suite of integrated services; including creative execution, program... Read More →

Tuesday August 7, 2018 1:30pm - 3:30pm CDT
Fairmont Chicago Millennium Park 200 N Columbus Dr, Chicago, IL 60601, USA